Let’s Work Together→InBulk
InBulk is a personal branding and packaging project for a fictional protein powder range aimed at people who are newer to the gym.
A little about the project.
Create a complete brand identity and packaging system for a fictional protein powder range aimed at people who are new to the gym.
From idea to direction.
I used Greek mythology as the central concept, linking strength, energy and self-improvement to different gods across the range. A limited blue, cream and gold palette keeps the products connected.
Developing the idea.
I developed the logo, packaging layouts and custom illustrations in Adobe Illustrator. The B in the InBulk logo was also designed to work as a crown-like standalone brand mark.
The finished result.
The final result is a three-product packaging range with a clear visual system, individual flavour identities and a consistent brand personality across every product.
More from the project.
Tap an image to view it at its natural size.
Seen enough?
There’s more where that came from.
Let’s make something good.
Available for freelance work and open to junior design opportunities.